Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for window covering companies that have earned the prestigious Diamond Certified award. For Discount Best Blinds & Shutters, the best way to keep customers satisfied is simple: provide them with quality products and services at low prices. “We’re a family-owned and operated business, so it’s very important for us to keep our clients happy,” says owner Phil Skikos. “From doing our own estimates to including measurements with each product, everything we do is designed to show our customers the value they’re receiving.”

Discount Best Blinds & Shutters has been providing all types of window coverings for residential and commercial clients in Sonoma and Marin Counties since 1994. The company’s Santa Rosa store carries everything from blinds and shutters to sheer curtains and honeycomb shades, and it’s also qualified to design window treatments, repair shutters, and more.

Unlike window covering companies that price their products specifically to maximize their profits, Discount Best Blinds & Shutters believes in keeping its prices low and giving clients the best possible deals. “We guarantee the best prices on Hunter Douglas blinds and shutters: 25 percent lower than other stores,” says Mr. Skikos. “Also, every product comes with a lifetime guarantee and we provide free lifetime service. Our goal is to make it affordable for our customers to purchase quality window coverings.”

Another distinguishing feature of Discount Best Blinds & Shutters is its free in-home consultations, which allow customers to see the company’s full line of products without leaving their homes. “By taking our window treatments and showing our customers exactly how and where they’ll be installed, we help them find options that best fit their homes and businesses,” says Mr. Skikos. “It’s a ‘no strings attached’ service—we just want our clients to have all the information they need to make informed decisions.”

If you’re planning to install new window treatments in your home, remember that high-quality products equal long-term savings.

It’s no secret that window treatments can be expensive, especially if you’re replacing them on every window in your house or outfitting a rental property or commercial building. However, according to Phil Skikos, owner of Discount Best Blinds & Shutters in Santa Rosa, you’re making a mistake if you think you’ll save money by purchasing cheap window treatments. “People who buy basic mini blinds tend to run into trouble because those products are easily bendable and prone to breaking,” he says. “However, if you take one step up to a slightly better product, it won’t cost much more and you’ll get a better value.”

Mr. Skikos always recommends high-end brands for quality and value. His favorite to suggest to consumers is long-time industry favorite Hunter Douglas. “Hunter Douglas has been around for more than 50 years, and all of their products are made with quality materials. That’s important because the better the quality, the longer they’ll last and the more money you’ll save.”

Mr. Skikos also advocates looking for products made and sold by companies that stand behind their wares. Some manufacturers offer warranties that range from one year to lifetime. Likewise, many sellers offer guarantees and warranties, including replacements or refunds for products that don’t stand up to daily use.

Mr. Skikos says window covering companies should always be willing to take care of inconsistencies or mistakes when it comes to delivering ordered materials. “It doesn’t happen often, but with custom orders and specialty products, factory mistakes can occur. Sometimes, errors are noticed before the product is delivered, but other times they aren’t obvious until installation begins. Your window covering company should take care of problems immediately and be willing to put your order at the front of its manufacturing process. Mistakes should be rare, but if they do happen, they should be promptly addressed.”