Diamond Certified Company Report

Moving Forward

Diamond Certified Company Report

Moving Forward

Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i
Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
Phone SURVEY RESPONSES FROM 125 VERIFIED CUSTOMERS i

Matt V.

VERIFIED Moving Forward CUSTOMER

1 of 125

Quality 10
10 10
Loyalty Yes
CRITIQUE

Use them.

They made it simple.

Matt K.

VERIFIED Moving Forward CUSTOMER

2 of 125

Quality 9
9 10
Loyalty Yes
CRITIQUE

I would recommend them if they need help with moving.

Quality of service and price

Julie H.

VERIFIED Moving Forward CUSTOMER

3 of 125

Quality 8
8 10
Loyalty Yes
CRITIQUE

They were very helpful and very professional.

They just did a great job, and they worked their butts off.

Read All 125 Survey Responses at Ratings View
Diamond certified company
Diamond certified company PROFILE

Luis Aviles, Owner

Moving Forward provides a complete range of moving services for residential, commercial and office clients throughout California. The company has the training and equipment to handle moving projects of every size, and it also offers packing services for the convenience of its customers.

Owner Luis Aviles performs all of Moving Forward’s in‑person estimates himself, and he credits much of his company’s success to its “customer first” approach to the moving process. “We want each client to have a great experience, from the initial phone call until the end of their job,” he affirms. “We’re fully committed to providing our customers with trustworthy professionals who help alleviate the stress of moving.”

Moving Forward’s staff of experienced movers are trained to utilize industry-best techniques and practices, which Mr. Aviles says is important for achieving consistently positive results. “Our goal is to ensure every move goes smoothly, so we take the utmost care when packing and moving our clients’ belongings. By paying attention to their needs, we’re able to develop and maintain long-lasting relationships with them.”

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DIAMOND CERTIFIED RESEARCHED CAPABILITIES ON Moving Forward

COMPANY CONTACT
Service AREA

San Francisco

SERVICES PERFORMED

Residential, Commercial & Office Moving
Packing

DIAMOND CERTIFIED RESEARCHED ARTICLES ON Moving Forward

One of Moving Forward’s moving trucks on a recent jobsite

Company Profile

Moving Forward provides a complete range of moving services for residential, commercial and office clients throughout California. The company has the training and equipment to handle moving projects of every size, and it also offers packing services for the convenience of its customers.

Owner Luis Aviles performs all of Moving Forward’s in‑person estimates himself, and he credits much of his company’s success to its “customer first” approach to the moving process. “We want each client to have a great experience, from the initial phone call until the end of their job,” he affirms. “We’re fully committed to providing our customers with trustworthy professionals who help alleviate the stress of moving.”

Moving Forward’s staff of experienced movers are trained to utilize industry-best techniques and practices, which Mr. Aviles says is important for achieving consistently positive results. “Our goal is to ensure every move goes smoothly, so we take the utmost care when packing and moving our clients’ belongings. By paying attention to their needs, we’re able to develop and maintain long-lasting relationships with them.”

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Company Philosophy

“We understand that moving can be stressful, so we approach each job with understanding and make the process as easy as possible for our clients. We take pride in our work and truly want to make a difference in the moving industry, and the best way to do that is to go above and beyond for every customer.”

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Comparative Summary

Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for moving companies that have earned the prestigious Diamond Certified award. For Moving Forward, the best way to keep clients happy is to make sure they have positive experiences throughout every phase of their moving projects. “Customer satisfaction is the root of our success,” affirms owner Luis Aviles. “We believe every client should have a great experience from the moment they contact us until they’re safely in their new location, and that’s what we strive for on every job.”

Moving Forward has been providing moving services for residential, commercial and office clients throughout California since 2012. The company has the in-house capabilities to handle moving projects of every size, and it also offers packing services for its customers’ convenience.

Unlike moving companies that charge extra fees for dealing with large, bulky items, Moving Forward keeps its prices competitive regardless of the situation. “We take on any and all projects, from large offices to small studio apartments, and we never charge additional fees for installations, stairs, long carries or hoisting,” says Mr. Aviles. “We truly care about our customers, so we simplify the moving process for them and make sure our prices are easy to understand.”

To further differentiate itself from its competition, Moving Forward utilizes a software program called OnCue that allows customers to track their moving projects and get quotes online. “With OnCue, we can also send text messages and confirmation emails to ensure the highest level of customer service,” says Mr. Aviles. “Consistency and quality are very important to us, and using a standardized software program helps us manage those things as effectively as possible.”

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Industry Info

If you’re moving to a new home or office, make sure you plan ahead to achieve the best results.

Many people are unsure how far in advance they should start planning for a move, but according to Luis Aviles, owner of Moving Forward in San Francisco, the best thing to do is start planning as soon as the move is official. “Planning ahead will allow you to be upfront with your moving company about your items so they can send the right people and equipment,” he says. “For example, if you tell the company ahead of time that you have a lot of stairs or your apartment is down a long hallway, they’ll often send an extra mover to reduce time and costs.”

Planning ahead will also give you time to decide if it’s more cost-effective to leave behind heavy items like appliances and mattresses or invest in new ones. Another benefit is being able to compare estimates from several moving companies that offer similar services to find the one that will best serve your needs. Most moving companies offer free estimates, so you should take advantage of that and plan ahead so you aren’t caught in a rush.

Taking your time to choose a company will also give you an opportunity to check references and make sure the company you’re planning to hire performs background checks on all its employees, has the right licenses and certifications, and offers full value protection on your belongings. Rogue movers that aren’t licensed with the Public Utilities Commission will leave you completely unprotected. If you hire an unlicensed company, you won’t have any recourse if the mover damages your property, holds your belongings hostage for more money or doesn’t adhere to industry standards.

It can also be helpful to ask your friends, family members and coworkers for moving company recommendations. Some companies overbook and drop their least profitable moving projects with little or no notice, so by getting a recommendation from someone you trust, you’ll be able to ensure a company’s ability to follow through with your project.

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Frequently Asked Questions
Q: Do I need a parking permit for my move?
A: “It depends on the city you live in. For example, if you live in San Francisco, you’re responsible for providing any necessary parking. Once we know your moving locations, we’ll be able to provide you with parking permit information.”
 
Q: How far in advance should I schedule my move?
A: “It depends on the time of year. Summer months are our busiest period, so if you’re planning a move in June, July, August or September, you should plan a couple of months in advance. During the other times of the year, one month should suffice.”
 
Q: Are your employees trustworthy?
A: “Yes, our movers are thoroughly vetted and trained, so you can trust them in your home.”
 
Q: Are your moving trucks stocked with everything that’s necessary for my move?
A: “Yes, our trucks are fully equipped with blankets, tie-downs, hand trucks, dollies and tools. We also provide five garment boxes to use for free.”
 
Q: What happens if your movers break something?
A: “We always strive for perfection, but accidents do happen sometimes. If an item gets damaged or broken, please notify us within 24 hours so we can take the necessary steps to rectify the situation.”
 
Q: Can you move valuable items like antiques and paintings?
A: “Yes. Once we know the specifics of the items you want moved, we’ll explain our process and show you how we’ll pack each item so it’s kept safe. We don’t move pianos, but we can recommend someone who does.”
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SELECTED PHOTOS FROM Moving Forward

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DIAMOND CERTIFIED EXPERT CONTRIBUTOR ADVICE & TIPS FROM Luis Aviles

Expert CONTRIBUTOR PROFILE
  • Luis Aviles is owner of Moving Forward, a Diamond Certified company. He can be reached at (415) 754-3925 or by email.

Luis Aviles: Moving Forward

By James Florence, Diamond Certified Resource Reporter

SAN FRANCISCO — For most people, the loss of a job would be considered a setback, but for Luis Aviles, it was just the nudge he needed to move his career forward. “I had been working for a local moving company for about a year when I was unexpectedly let go,” he recounts. “Instead of being discouraged, I actually felt empowered to go out on my own as an independent mover. I’d only been working in the industry for a year, but I’m a fast learner and felt I could definitely succeed. After doing some research about starting a business, I bought a truck, got my license and insurance, and started advertising my services. The rest is history.”

Today, as owner of Moving Forward, Luis says he enjoys being his own boss. “Running my own business keeps me busy, but it’s worth it. I don’t mind working long hours, because I like being in control of my schedule and the direction of my company. I don’t have to answer to anybody, and that feels good.”

Originally from El Salvador, Luis came to the United States in 1986 and resides today in San Francisco. When asked his favorite part of living in the city, he says he appreciates the commute—or, more precisely, the lack thereof. “Living and working in San Francisco, I’m really glad I don’t have to deal with the daily commute. Most morning traffic consists of people entering the city, so it’s really nice to be here already.”

Outside of work, Luis spends the bulk of his free time relaxing. “As a business owner, I work all the time, so when I finally have some time off, my first priority is to catch up on sleep. However, I also like to have fun when I get a chance. I go to a lot of concerts, enjoy wine tasting in the Napa Valley and occasionally get away for a long weekend in Las Vegas or Miami.”

In regard to his professional career, Luis espouses the virtues of being honest and upfront with customers. “As a business, there’s nothing to be gained from keeping things hidden from customers—it can only hurt you,” he explains. “I tell my employees, ‘If you accidently break something, just tell the customer. Don’t try to hide it, because they’ll only be more upset when they find out about it later.’ I also make it a point to be upfront and accurate when giving estimates. A lot of companies will underestimate just to get the job and then change the price later, but that’s no way to gain a loyal clientele.”

When asked the first thing he’d do if he were to retire tomorrow, Luis says he’d take an extended vacation. “Being a business owner, it’s hard to get away—I can really only take off for three or four days at a time. So, if I were to retire, I’d take two weeks or so, head to Miami and just hang out on the beach.”

Ask Me Anything!

Q: What’s your favorite Bay Area winery?
A: I have two: Beaulieu Vineyard in Rutherford and Gloria Ferrer Caves & Vineyards in Sonoma.

Q: What’s your favorite sports team?
A: The San Francisco 49ers.

Q: What’s your favorite thing to eat for breakfast?
A: Ham and eggs over easy

Q: If you could time-travel, would you go to the past or the future?
A: I would go to the past and buy some property.

Q: Do you collect anything?
A: Vintage coins and bills. I used to work at a liquor store, where I would count the money at the end of the day. After doing that for long enough, you get good at telling apart the rare coins from the rest.

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Expert articles
  • 3 Tips for Moving in San Francisco

    SAN FRANCISCO — Moving is often a stressful undertaking, but when it comes to moving in San Francisco, the level of stress can be amplified. Fortunately, this doesn’t have to be the case: with proactive preparation, you can facilitate a smooth and efficient San Francisco move. Here are some preparatory measures to keep in mind:

    1. Verify parking. As any Bay Area resident knows, parking in San Francisco can be challenging, to say the least. If you live in a busy area, make it a point to reserve one or more parking spaces in front of your home or apartment building for the day of your move. The process is fairly simple: just call the San Francisco Municipal Transportation Agency (SFMTA) and ask for a parking permit. To ensure your space doesn’t get booked by someone else, call to reserve at least two weeks in advance. Keep in mind that parking permits are valid from 8am to 5pm, so you’ll want to be all moved out by the end of that time frame.

    2. Reserve an elevator. With the many high-rise buildings in the city, a move in San Francisco often involves as much vertical transit as horizontal. Dealing with elevators during a move can be time-consuming, especially if you have to share them with other tenants. Fortunately, if your building has multiple elevators, you may be able to reserve one for your move—just inquire with your building manager. Keep in mind that elevator transit can considerably extend your moving time frame, so you’ll want to be proactive about having your things packed and ready to go.

    3. Don’t forget to make reservations at your new location. In the course of reserving parking and an elevator at your current residence, make sure you remember to reserve them at your new one, if needed. You shouldn’t have any issue reserving two different parking spots on the same day—again, just make sure you do this well in advance.

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Moving Forward WEBSITE AND EXTERNAL FEED
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Diamond Certified RATINGS ON Moving Forward
Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i

Each surveyed customer was asked, “If you needed any helpful expertise, did this company provide that expertise?” To calculate this score, total “Yes” responses were divided by total responses (excluding those that stated they hadn’t needed any expertise).

Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
Phone SURVEY RESPONSES FROM 125 VERIFIED CUSTOMERS i

Matt V.

VERIFIED Moving Forward CUSTOMER

1 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

Use them.

They made it simple.

Marilyn C.

VERIFIED Moving Forward CUSTOMER

2 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

Very reliable, and they worked really fast.

Really friendly and very reliable

Kaitlin L.

VERIFIED Moving Forward CUSTOMER

3 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

To definitely consider using them

Their efficiency, and their price is great for a big move. They were all around wonderful.

Zoe Z.

VERIFIED Moving Forward CUSTOMER

4 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

I love them, and they are good at what they do. They have great customer service, and they are super flexible, 'A+'.

The relationship they build with their clients

Laurel B.

VERIFIED Moving Forward CUSTOMER

5 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They were helpful, safe, professional, and great.

They were helpful, safe, professional, and great.

Steve B.

VERIFIED Moving Forward CUSTOMER

6 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

If they are planning on doing a move, they should contact Moving Forward.

Their pricing was competitive. There was only one minor glitch, as they came at 11:00 AM when we were scheduled for 9:30 AM.

Christopher R.

VERIFIED Moving Forward CUSTOMER

7 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They took really good care of our stuff, they were efficient, quick, and I would use them again.

Their efficiency

Melissa W.

VERIFIED Moving Forward CUSTOMER

8 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They were phenomenal, and I have recommended them to several friends who have used them already.

It was just easy, and the pricing was super straightforward.

Lauren K.

VERIFIED Moving Forward CUSTOMER

9 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

Great moving company

They did the job.

Gabrielle W.

VERIFIED Moving Forward CUSTOMER

10 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

I have told people that they were very professional, quick, and cost efficient.

The guys were extremely friendly, and they were just great guys. I liked working with them.

Caleb P.

VERIFIED Moving Forward CUSTOMER

11 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

It was a good service, and the movers were very professional.

They knew how to move all of my stuff, and they were fast and efficient.

Tony L.

VERIFIED Moving Forward CUSTOMER

12 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They were professional, they weren't having a lot of conversations, and they were swift up the stairs. They were all business. They were generally easygoing, and I didn't feel like I was getting taken advantage of whatsoever. They got done in 3 hours, and they were very thorough.

Generally, I think it's just the overall get-it-done attitude

Sophie P.

VERIFIED Moving Forward CUSTOMER

13 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

I have already put them in touch with other friends of mine.

They are extremely professional, courteous, and hardworking.

Ellie K.

VERIFIED Moving Forward CUSTOMER

14 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They actually went above what I needed help with. They reassembled furniture, and they fixed my couch, which had been broken by a previous moving company.

I would say their willingness to help

Scott C.

VERIFIED Moving Forward CUSTOMER

15 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They were fast and efficient. I didn't have anything damaged whatsoever, which was especially important moving into a downtown, high-rise building. They were able to complete the job in three hours when I was quoted four.

They communicated well, and they were very good at what they did. They showed up at the right time, and they did exactly what they should do.

Heidi L.

VERIFIED Moving Forward CUSTOMER

16 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They were just very convenient.

They were very professional.

Matt L.

VERIFIED Moving Forward CUSTOMER

17 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

At the most basic, they delivered best in class service at a competitive and affordable rate.

I thought they did the job that I expected very well, and they went above and beyond in keeping track of furniture and small items.

Peter H.

VERIFIED Moving Forward CUSTOMER

18 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They were prompt, they were efficient, and they worked hard. In our case, they had a few challenges with some of the furniture they had to move, but they kept at it until they were able to move them.

I just felt like they were great people to work with. Luis, the owner, was great. He knew what he was doing, and he came and got the job done. He was good.

Elizabeth V.

VERIFIED Moving Forward CUSTOMER

19 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

My understanding is that they provide only local services, but I don't know if that is true or not, as I didn't dig into that.

They were very efficient, and they gave me a decent price. They also had the insurance that was needed.

Owen D.

VERIFIED Moving Forward CUSTOMER

20 of 125

Quality 10
10
Loyalty Yes
CRITIQUE

They are very prompt, helpful, and they get the job done quickly.

They are on time and very professional.

Read All 125 Survey Responses at Ratings View
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