Please Give Us More Icing on the Cake!

Posted on February 26, 2019 by Chris Bjorklund

It often surprises me how little it takes to brighten someone’s day. I wish more businesses understood that sometimes even a tiny thing can perk you up or just make you smile.

For example, I was window-shopping at an outdoor mall when I came across free organic lemons outside of a storefront. The owner had more bowls of fruit at the sales counter. This small gesture wasn’t just a conversation starter—I was lured inside to see the merchandise and left with a positive feeling about the place. I didn’t buy anything that day, but I will return. Read more

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Posted in: Consumers, Customer Service, Personal Stories, Savvy Tips
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Expressing Gratitude All Year Long

Posted on November 29, 2018 by Chris Bjorklund

During the month of November and the Thanksgiving season, most of us are more focused than usual on the gift of gratitude. But given the positive impact of gratitude on others, perhaps we should think about ways to express our gratitude throughout the year.

I started reflecting on that the other day after listening to my voicemail. A local framing store manager called to let me know that my two paintings were ready to be picked up. Then, he added something extra—he said he sincerely appreciated my continued business, which meant a lot to him. Read more

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Posted in: Seasonal, Holiday Related, Consumers, Customer Service, Savvy Tips
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Straight Talk Runs Deep

Posted on October 25, 2018 by Chris Bjorklund

I was lucky enough to travel to Alaska recently on a small ship adventure. The Wilderness Discoverer cruised from Sitka to Juneau through the Inside Passage, an archipelago that was created by glaciers. With only 76 passengers and 25 crew members on board, it was an intimate experience. The activities ranged from sea kayaking and bushwhacking to snorkeling and meadow meanderings, all of which provided chances to both see Alaskan wildlife and get wet and muddy. There was even a polar plunge for some!

The Captain spoke to us every day, mostly via intercom, as did the Expedition Leader and Kitchen Steward. We received updates on the itinerary, how choppy the waters might get and why dinner would be late. Read more

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Posted in: Consumers, Customer Service, Personal Stories, Savvy Tips
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Practice What You Preach

Posted on September 25, 2018 by Chris Bjorklund

Throughout my years as a consumer advocate, I’ve always encouraged people to be both patient and persistent when they have legitimate complaints. I counsel them to write letters, make phone calls, talk to supervisors and/or complain to relevant regulatory agencies. Sometimes I even advise them to publicize their cases through the media or sue in Small Claims Court (when necessary). I cheer them on when they feel like quitting or are just plain fed up by a lengthy process.

Recently, I had my own consumer issue that reminded me to practice what I preach. In October 2017, I booked a flight from San Francisco to London using frequent flier miles through my credit card company. Read more

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Posted in: Personal Stories, Savvy Tips
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The Power of the Pen

Posted on July 24, 2018 by Chris Bjorklund

When was the last time you took the time to write a hardcopy letter of commendation after receiving outstanding service? I always respond to consumer surveys and offer feedback. I’ve written reviews on TripAdvisor and Airbnb. Recently, I received such good service over the phone that I asked to talk to the representative’s supervisor so I could share my appreciation for the employee’s patience and professionalism. But writing an actual letter and mailing it? It’s been a long, long time.

When my husband told me about his interaction with one of the California State Automobile Association’s (CSAA) field offices over dinner one night, we both agreed that the employee should be recognized for her effort. Read more

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